Listing a car on eBay Motors has become one of the most popular ways of selling a car. With over 3 million unique visitors to eBay Motors UK each month, a car is sold every two minutes. eBay Motors has a number of distinct advantages over straightforward classified ads, not least the space to fully describe the car, add multiple photos, and the reduced hassle of only having to deal with one buyer, the buyer that wins the auction. Clare Gilmartin, the head of eBay Motors UK, reaffirmed this by saying, “The beauty of eBay Motors is that there’s no need for negotiation and you see the buyers bidding up the price, with sellers often getting more than they expected.” In actual fact, many buyers go on eBay in search for a bargain. Therefore the following guide has been put together to ensure that your car doesn’t become one of those bargains.
The first step is to do your homework. Find out the trade-in value of the car through getting an instant valuation from a website such as wewillbuyyourcar.com. Then use the excellent used car valuation tool on parkers.co.uk. Use these two valuations to identify a fair price for your car. Be sure not to set the reserve price to high, as this will scare off many potential buyers. Often products and cars with lower reserve prices will end up receiving higher bids and a higher final sales price.
Perhaps the most important aspect of selling your car on eBay Motors is the description of the car. There’s a wide choice of cars for sale on eBay so a poor description or missing details will result in people bidding for other cars. Firstly, a picture says a thousand words. Several pictures say even more so be sure to include photos of the tyres and the inside of the car as well. Mention that you have all the relevant documents – the V5 Registration Document, MOT Certificate, and Service History. Also explain your payment terms and whether you offer delivery or collection only.
Aside from the eBay description there are other steps that can be taken to help buyers feel more confident. Consider purchasing an AA Car Data Check. This will provide details of whether the car has been written off, if it has a finance agreement against it, along with a full description of the car, including details such as engine size, fuel type and date of first registration. Mentioning that the AA Car Data Check can be viewed will really help to instill confidence into potential buyers.
Once the auction has begun stay involved in the process of selling your vehicle. Assuming that you’ve accurately described the car and added various photos, only serious buyers will get in contact. Respond to any questions quickly and accurately. Finally, once the auction has been finalised payment must be made. Many people choose to use Escrow.com, eBay Motor’s finance partner, which acts as a secure third party to protect both the buyer and the seller. The buyer pays escrow.com, the car is then collected or delivered, the buyer then checks over the car, after which point Escrow pays the seller.
Generally, making a successful and satisfactory sale on eBay Motors is all about establishing credibility. The feedback score helps but a detailed description, multiple photos, an AA Car Data Check and the use of escrow.com all help greatly to make buyers feel more secure, ultimately encouraging them to bid higher.